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 What is branding? Simply put, it is the relationship and experiences that consumers develop with brands. It is all about loyalty. A brand is an identity, it is what makes a company, product or service recognizable and distinguishes it from its competitors. But a brand is more than a logo, a color palette or a [...]
Small Changes can Have a big Impact
Every month, I dig into my clients Analytics to discover what keywords visitors are searching with, what’s converting, where are most people leaving or bouncing off the site, and that’s just scratching the surface. Now that we’ve figured out what is and isn’t working….what next.
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Well I finished Day 3 of SMX West. Overall I thought the majority of presentations were very good, as well as the discussions following each. Location was great considering it was attached to the Hyatt and located right in Silicon Valley, down the street from Google, Yahoo, and several major players in the industry. Socially, [...]
Somewhere over the…well, I have no clue where we are, this plane does not come equipped with a screen in the seat in front of me. Well, off I am to the much-anticipated SMX West search marketing conference held at the Santa Clara, CA convention center. My first thoughts are When are they going to [...]
You Did It!
Business resolution number one complete - SEO your website by the first of year.
Keywords in your URLÂ
Keyword rich title and metatags
Content rich pages
SEO friendly design
Google XML site map
Submission to approved directories and updating existing incoming links
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What do I do Next???
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