68% Growth in Website Traffic & 48% Increase in Organic Visits
About Healthy Chef Creations
As a national provider of organic meals, Healthy Chef Creations prepares individually made-to-order meals and delivers them weekly to customers’ doors, fresh and ready to eat. The gourmet meal delivery service company has been providing healthy organic meals for customers nationwide since 2001.
Healthy Chef Creations came to Bayshore Solutions with a dated site that was blind to search engines. A fresh website design was needed. It had to be a trustworthy e-commerce website for customers searching for a gourmet meal delivery services company online. More importantly, it needed to have a reliable, easy-to-use checkout process.
Bayshore Solutions developed a website for Healthy Chef Creations that includes a modernized website design, e-commerce web integration, and SEO functionality to allow visibility to search engines. A key feature of the Healthy Chef Creations website design is the online shopping cart which allows both a la carte meals and programs to be ordered securely online. With a new e-commerce integration, Healthy Chef Creations’ websites features a shipping management system to manage online orders easily. For management of brand and website updates, Bayshore Solutions integrated WebModulesCMS content management system to enable Healthy Chef Creations site administrators to update the site in a simple and immediate manner.
After launching the newly redesigned website, Bayshore Solutions’ digital marketing team managed search marketing and search engine optimization campaigns to help drive traffic and continue to optimize the website.
Within 3 months, year-over-year results included:
- 64% increase in overall website traffic
- 56% increase in unique visitor traffic
- 12% drop in bounce rate
- 45% increase in organic traffic
- 48% increase unique organic visits
- 15% drop in organic bounce rate