Monday, March 19, 2012  |   Email   |  Print

Cushease

Organic Visits up 319% & SEO-Driven Revenue Realized within 4 months of Launch

 

Cushease Website Launch Image

About Cushease

http://www.cushease.com

Cushease has been providing innovative products to the Marine and Home Decor markets for nearly 5 years. All of the furniture, pillows and pet beds are built for the outdoors by combining the highest quality, solution dyed, Sunbrella® fabric with style, sophistication and design. Every item ordered from Cushease is custom manufactured in the USA at its Clearwater, Florida factory.


 

Challenge

Cushease came to Bayshore Solutions to expand its online presence. The marine and home décor company needed a website to organize its custom products, to create an easier ordering process and to increase online sales. With their new website, Cushease strives to be a preferred resource for retail and wholesale customers.

Solution

Bayshore Solutions custom Web design strategy for Cushease featured the quality and customizable aspects of their products. Color-Selection functionality was programmed to allow customers to build their own product orders using a variety of swatches, and a customized online shopping cart was integrated to organize product offerings. Through the implementation of Bayshore Solutions’ Web content management system, WebModules, Cushease staff can easily upload new products and furniture at any time.

Results

In the first four months since website launch:

 

  • Website traffic increased 112.70%
  • Total organic keyword increased 248.24%
  • Total non-branded keyword visits increased 319.61%
  • The company realized significant revenue within four months from launch through transactions originating as organic website visits
     

Communicator Award Winner

Bayshore Solutions' website design for Cushease won a Silver Distinction Communicator Award by the International Academy of the Visual Arts.
2012 Hermes Platinum Awards Winner - Cushease Bayshore Solutions and Cushease won a 2012 Hermes Platinum Award in the Small Business Category for their award winning website. 
 
Horizon Interactive Awards 2011 Bayshore Solutions' website design for Cushease won a Horizon Interactive Award in the E-Commerce category.
 
Cushease Award Winning Website - 2012 W3 Awards Bayshore Solutions and Cushease won a 2012 W³ Award for its custom website design in the shopping category.


 

Link to Cushease website launch press release

Link to Cushease printable case study PDF
 

 

 

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