Outback Steakhouse

About Outback Steakhouse, Inc. http://www.OSIseafood.com Headquartered in Tampa, Florida, Outback Steakhouse, Inc., was founded in 1988 by those who believe in hospitality, sharing, quality, being courageous, and having fun! OSI is a company of restaurants that owns and operates Outback Steakhouse units throughout the U.S. as well as Carrabba's Italian Grill, Lee Roy Selmon's, Cheeseburger in Paradise, Bonefish Grill and Paul Lee’s Chinese Kitchen.

The Company also operates through joint venture agreements and existing franchise agreements with additional Outback restaurants (including International locations), such as Carrabba's Italian Grill and Fleming's Prime Steakhouse & Wine Bar. OSI also has a joint venture development relationship with Roy Yamaguchi, the chef and creator of Roy's Restaurants located both in the U.S. and Japan.

Challenge

Outback Steakhouse was relying on a paper and phone-based ordering process which allowed restaurants to order fish and other seafood. The entire approach lacked accountability and resulted in problems with tracking and auditing orders. The parent brand also wanted to be available on a global basis. By giving Outback Steakhouse access to the ordering process via the Internet, Bayshore Solutions made that availability a reality.

Solution

For Outback Steakhouse, Bayshore Solutions created an online password protected B-to-B exchange that allows both restaurants and vendors to communicate needs and orders with regard to the supply and demand of seafood. Restaurants and vendors are each supplied a password and login, which provides dual communication access. The entire interface can be updated and is accessible to anyone, anywhere, so long as the user has a valid login and password. The interface permits each restaurant to order only certain types of fish across the different Outback brands.

This solution was determined based upon the logical understanding that different restaurants have different needs. The implementation of the OSI website eliminated the paper order process, increased the efficiency of obtaining seafood, and enhanced the company's accountability.