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Grow Financial Credit Union's Grow4Students Website
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About Grow Financial Credit Union
www.Grow4Students.org
Over 50 years ago, Grow Financial started out on a mission to bring MacDill Air Force Base the best financial services in the Southeast. Today, they look to the future with a far broader membership, a renewed passion for service, and a new name to back it up: Grow Financial. Grow Financial captures the very essence of why our credit union exists: To help our members grow their dreams, grow their futures, grow their security, and grow their legacy.
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Challenge
Grow Financial Credit Union wanted to create a student solution to banking where students could apply for a student loan, checking and/or savings account called Grow4Students online.
Solution
This creative website design includes clickable objects, interactive responses and tailored information. Flash animation creates an immersive environment that has repeat play value and generates a viral interest across college-aged demographics.
Results
Gold ADDY® Winner
Sponsored by the AAF, the ADDY® Awards honor excellence in advertising and cultivate the highest creative standards in the industry. With 60,000 entries, the ADDY® Awards are the nation’s largest advertising competition. Each fall the competition begins at the local level with the 210 AAF member clubs around the country. Entries must first be submitted in a local competition to be eligible for the ADDY® process. The local winners proceed to 14 regional competitions, and those winners proceed to the national finals.
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