Digital Solutions for Online Retail Marketing & eCommerce
The average consumer is exposed to over 500 brand messages per day and ignores over 75% percent of them. They interact with brands on their laptops, tablets, phones, TVs, radios and print. Products can be compared without leaving the couch, prices are compared with ease, and decisions are made within minutes. Transactions happen while at home, in the office, and on the go, making the context of the interaction increasingly difficult to understand. The consumer is engaging with brands on their own terms and digital channels are largely responsible.
View Select Retail and Consumer Goods Client Case Studies:
Our online retail marketing and consumer goods marketing team creates innovative campaigns to attract the consumer, connect to the brand, and convert actions into sales. We integrate consumer research, brand experience, content marketing, social media, and display campaigns to drive engagement and lasting connections. We define purchasing funnels and develop KPIs, allowing each campaign to be optimized for the best possible outcomes.