By: David Roberts – Bayshore Solutions Senior Developer
“If it ain’t broke, don’t fix it.” Do you apply the same philosophy to your website? If so, you might want to rethink your strategy. If you don’t keep up with the current Internet trends you are missing out on opportunities to strengthen your brand, reach new customers, and maintain a competitive edge that will set your business apart.
Recently, Bayshore Solutions redesigned the Straz Center for the Performing Arts website – giving it a fresh modern feel. The redesign also presented the opportunity to conform to the new brand design and vision. University Village, a retirement community for senior citizens, also recently redesigned their website and witnessed noticeable results to their website traffic, including a 13% increase in conversion rate, a 5% increase in page per visit, and a 3% increase in visit time. The Greater Tampa Chamber of Commerce had their site rebuilt on a completely new content management system and now showcases a clean, intuitive design that is easy to navigate and find your way around.
Nearly 25% of all Internet traffic this year has been on mobile devices and that number continues to grow. Browsing the Internet on a mobile device is a completely different experience than the traditional desktop experience. Enhancing your website to cater to both the desktop and mobile markets will ensure that mobile visitors are not detracted. Some of the hottest new web technologies are best-experienced on mobile devices, such as responsive design and parallax scrolling. Bayshore Solutions has had the opportunity to showcase these new technologies in websites such as Ulele and Aspire Financial.
If your business has a website that is several years old or you are looking to build a powerful new web experience for your prospects and customers, Bayshore Solutions has the industry expertise to deliver the web presence that your company deserves. Contact us today!