Award-Winning Website is Designed to Inspire Tourism and Event Bookings
Tampa, FL and Denver, CO, December 2014 – Digital Agency, Bayshore Solutions, announces the launch of Exploration Tower at Port Canaveral website. Exploration Tower is Port Canaveral’s 23 Million dollar facility serving as both a destination and an interactive exhibit museum.
The venue offers unique space and features for special events including exhibit floor space on multiple floors, indoor and outdoor NASA launch observation decks, an auditorium, a café and gift shop.
The Canaveral Port Authority partnered with Bayshore Solutions to build a website for Exploration Tower that addressed multiple audiences from to event planners. Goals of the site were to present a responsive and polished experience to Exploration Towers varied target audiences, to promote the new multi-use facility and elicit visits and space rental for exhibits and events.
The Exploration Tower new responsive website design showcases a clean structure that is complimented with strong imagery, slideshows and subtle movement. Specific audiences’ needs are addressed within the site structure with convenient access to information and strategic calls to action.
Some initial results of the website’s launch include Bayshore Solution’s Social Media Marketing campaigns supporting the facility’s debut, that increased traffic to the website over 3 times the average; and the website’s win of an Outstanding Achievement Interactive Media Award for creative excellence in Travel & Tourism websites.
“We are pleased to launch this highly functional and appealing website for Port Canaveral’s Exploration Tower,” said Kevin Hourigan, President and CEO of Bayshore Solutions. “Bayshore Solutions’ applied our methodology to create both the brand showcase and business results asset to assist Exploration Tower’s competitiveness among Florida’s premier destinations.”
Click to read more about the Exploration Tower at Port Canaveral’s’ website design here.